Google Ads Management for Businesses Ready to Convert

The problem

Most businesses that try Google Ads fail for the same reasons

Outsourced campaign management, tracking that never worked, and a landing page that gave visitors no reason to convert; the campaign gets the blame but the foundation was missing

The solution

The foundation comes before a single dollar goes to Google

Propel Collective builds a campaign strategy designed to bring in new business. If there are structural issues preventing a successful campaign, they get fixed first before any media goes live

Services included

What's included in PPC management?

Campaign architecture and keyword strategy built around your actual buyer intent; not a generic template
Ad copy written and tested against your specific offer and audience
Bid strategy, match types, negative keyword management, and Quality Score optimization
Landing page review with specific, actionable feedback before campaigns launch
Conversion tracking audit or full setup with our Measurement and Attribution service if starting from scratch
Ongoing campaign performance reporting tied to business outcomes, not vanity metrics
Direct access to Alexei throughout the engagement; no account handoffs

Case study

See it in action: Monroe Wealth Management

Monroe Wealth Management's growth had always come from referrals, and its search visibility was so weak the firm was invisible on Google. A targeted paid search campaign changed that in six months.

Qualified leads generated in 6 months: 20
Return on ad spend (ROAS): 2:1
Net new annual revenue: $40k
Projected additional customer lifetime value: $800k

The problem

A referral-only pipeline had hit its ceiling

Monroe Wealth Management's new business had come almost entirely from client referrals and Google reviews for 8 years, and that ceiling was keeping the firm from hitting its growth targets. It was also effectively invisible on Google, so there was no way for new buyers to find it outside their existing network.

The solution

Targeted Google Ads campaigns, launched with full measurement in place

We identified the specific tech-employee segments and regions where Monroe's services were the strongest fit, built and launched targeted Google Ads campaigns against that audience at $4,000 per month, and put measurement in place to track leads and ROI against a day-one baseline.

Read the full Monroe Wealth Management case study →